Review- "Journey to Pro-Sperity" by Pro-Dash
written by Shamako Noble
Out of the lights,glitter and glam that are the slick veneer of America's premier public playground, Las Vegas, comes the one-man media conglomerate, Pro-Dash aka Brandon Greene. With his second release "Journey to Pro-Sperity," Pro-Dash takes on uson a journey; he takes us on a journey through his life, psyche, career,struggles and through the streets and politics of Las Vegas. Crafted and produced by Pro-Dash, "Journey to Pro-Sperity" is a landmark moment for independent Las Vegas Hip Hop, and one can onlyhope that the world take notice.
Boldly, Pro-Dash's"The Pro-Clamation" lays out his perspective on his origins quite clearly: "I'm from the 702 where they being trying to juice/The Mississippi of the West/where they be flying the noose." Pro-Dash addresses the forgotten nature of Las Vegas as a city, and Nevada as a state in the West Coast Hip Hop equation, and honors the Black migration from Mississippi to Nevada where blacks found the very thing they'd left.
The banger "Fresh Up out the West" featuring James Flye and C-Lown the King of Spades drives home deeply the first p oint. The tracks deep-voiced chorus, catchy West Coast anthem approach, and funky head nod beat leave no questions that Pro Dash is from the West, "Like he never took a step." Pursuing the second point in the cut, "Rock On," Pro-Dash sneaks into his true depth,reflecting on his desire to rock on as a reflection of a people who came to the West to escape the racist oppression of the South, "Just to find the west is still racist."
Of course, Pro-Dash stays diverse with tracks like "Ms. Senorita" and "Get ThatCash." His insight into the nature of a duality that pervades Sin City shines bright in the track "Night and Day. He big ups the world of emcee's and makes clear his place in it in the clever track "MC Squared."
He does a great job of keeping his eyes on the prize in tracks like "Poe Manz Ambition" and "Dreams"featuring the soul voice of Temphest Blue. All in all, this is a very well-thought-out, consistent, lyrically-strong, and catchy album. Pro-Dash keeps his level through and through, and that is –perhaps-- the album's greatest strength; that level could also be the album's biggest weakness. Again, Pro-Dash is responsible for 100% of the production on this album. I'll give him credit. At least he makes sure thatit's done. But the thing is, a versatility of thought and approach is clearly displayed on this album. In the future, I would love to see what Pro-Dash could do with a Traximillion or Rob Flow track. I would be interested to see how Pro-Dash could get down with a sound directly from Mississippi, or on some tracks with a Chicago or Detroit flavor.
The great thing is though, that this is his sophomore effort. I am eager to what his continued development and expansion in music will bring. I recommend checking out the album. You're guaranteed to diga few if not most. Pro-Dash has taken a great step for himself on the "Journey to Pro-Sperity," and might be taking Vegas with him.
Shamako Noble aka The Sword of the West
National Field Director: Hip Hop Congress